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Are designed around 3 pillars to drive accelerated growth for your organisation and leaders
Meet The Team Behind Accelerax
SOO WOON YEE
| Founder | Marketing Strategist | Trainer-Coach |
KONG CHOON LAN
| Shopper Marketing Strategist | Trainer-Coach |
JEFF CHEAH
| Learning Partner | Associate Trainer | Executive Coach |
WONG YEE THONG
| Strategic Planning Expert | Associate Coach |
SERENE CHAW
| People Strategist | Associate Trainer-Coach |
WORK WITH US
Why You Should Work With UsWork With Us
Committed core team with proven track record in business and leadership with each having more than 20 years of experience at senior level position
What Our Clients Say About Us
Some of the esteemed clients we've had the privilege to partner with: Unilever, Reckitt, Vinda, Samsung, GroupM, Mindshare, Everlife Asia, Sunway Malls, Spritzer, Mie Sedap, Swagelok, Intrack, DKSH, Southern Lion and Padiberas Nasional Berhad (Bernas).
Ms. Naureen Awais Suleman
Head of People GroupM Malaysia & Pakistan
We truly appreciate the outstanding work the Accelerax team delivered during our Strategy & Leadership Alignment Workshop for our senior leaders and heads from various agencies. Soo and the team, with their strong strategic commercial expertise and deep people insights, crafted and facilitated a very insightful and inspiring session. The workshop was rich with paradigm-challenging discussions, reflections and a focus on aligning priorities to propel us toward greater success.
Mr. Chua Yong Chin
Head of Group Marketing, Bernas
My team really enjoyed the Brand Communication & Media Workshop facilitated by Soo and the Accelerax team. They find the session very inspiring and some of the verbatims are that it is like learning 10-20 years of marketing experience in the few days of workshop. Apart from the content, their agility, ability to navigate and adapt to the need of the participants were what we appreciated a lot. It is a must attend for any marketing team. Keep it up!
Ms. Tee Hee Hong
Operation Director, Swagelok
I really appreciate the energy, thought process and facilitation skill that Soo brought to our training that encouraged the team to be open and able to discover themselves and their team better. Besides the fun and positive engagement, more importantly is her ability to get the team to prioritise and establish Programme Action plans to enhance collaboration as this is a newly formed team.
Ms Vivian Chan
Talent Management and Organisational Development Specialist, Lead for Mentoring Sunway Malls
We embarked on a mentoring training journey with Accelerax. The mentoring program 2.0 was transformative, blending knowledge, insights with practical applications. Each session was specially curated, interactive and infused with real world working scenarios to equip our new batch of Sunway mentors. This training also focuses on inner game and self-awareness which elevated our mentors to the next level. We are excited to continue the journey with Accelerax.
Ms. Dennie Ong
Oral Care Division Head, Southern Lion
Our team gained immense value from the Marketing Acceleration Workshop conducted by the Accelerax team. Soo's depth of experience in brand marketing was evident in the workshop. The content was curated on point to elevate our team's marketing skills, making the discussions both interactive and highly relevant to our work. Soo is very insightful, practical and thought-provoking, challenging the team to approach marketing from new perspectives. Plus, it was a fun and engaging experience for everyone involved.
Ms. Carolyn Kong
Regional Commercial Excellence Manager, DKSH
My team really enjoyed the Category Management Regional Workshop conducted by Accelerax. They found the sessions very practical and easy to understand. The participants also appreciated the case studies and examples provided by Choon Lan, which were practical and could easily be applied to execute trade marketing activities efficiently with this new knowledge. Looking forward to more collaboration in future.